Soyez votre propre Storyteller: – Quelques astuces pour réussir avec l’inbound PR
kwekreid1976 November 26, 2021 Software agence pleeaase.com , astuces inbound pr , bons plans inbound pr , relations publiques entrantes https://www.le-blog-de-mathieu-janin.net/Soyez-votre-propre-Storyteller-Quelques-astuces-pour-reussir-avec-l-inbound-PR_a519.html Mathieu Janin, fondateur de l'agence pleeaase.com vous livre ci-dessous quelques astuces et conseils pour réussir à développer et maintenir de bonnes relations avec les journalistes et autres influenceurs afin de mieux sortir du rang et développer votre audience web dans le cadre d’une stratégie de relations publiques entrantes.
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Comment prouver et calculer la valeur de vos relations publiques
calvinbendu82 Software agence pleeaase.com , amec , ave/evp , équivalent valeur publicitaire , inbound pr https://www.le-blog-de-mathieu-janin.net/Comment-prouver-et-calculer-la-valeur-de-vos-relations-publiques_a508.html L’équivalent de valeur publicitaire (AVE/EVP) n’est pas le bon indicateur pour mesurer la valeur de vos actions de relations publiques. Pour s’en défaire, l’association internationale de mesure et d’évaluation de la communication (AMEC) a lancé une campagne de sensibilisation contenant 22 raisons de ne plus utiliser les AVE dans la mesure de la valeur des actions de relations publiques. Pour bien faire, il faut se concentrer sur ses objectifs commerciaux et aligner sa stratégie RP avec ses objectifs de marque et ses stratégies Marketing et Médias Sociaux et adopter une mesure S.M.A.R.T.
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How Web Analytics Can Help You Improve Content Marketing
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Robert Greene, Power Law #9 – Win Through Your Actions!
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When You Feel Like GIVING UP!
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Cisco Networking Academy’s Be the Bridge Award Winners Announced!
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