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Social proof is important for your company. Imagine you are able to instantly become famous. Where no one knows who you are, but in just few seconds everyone will be talking about you and praising you for your work or skills. It happens every day on the Internet. You only need to know the basics and choose the right tools. We'll be talking about the main benefit, or social media marketing as it is commonly known. Social media is rapidly becoming an important part of web-marketing strategies. Let's face reality: people spend hours on the internet every day. That includes checking new posts from their favorite social networks, such as Facebook, Twitter, Instagram. You can see that it is difficult to operate without social media to help you build a profitable business. Social proof is essential when it comes to social media marketing. This phrase is something you have probably heard many times. You may even have used it in your own posts to make them more trustworthy for your readers. Social proof works so well. Recent research shows that people trust products and statements that have been trusted by others up to 80%. You can instantly gain their trust by sharing your post on Facebook and they will soon like it or share it. Social proof can also work as a kind of advertisement. However, it's much more effective than traditional forms because people are naturally attracted to social media where all the information comes from other people they know. That's why you need social proof if you want your business to grow online. Let's check out some examples of how social evidence works in practice.