After discovering his daddy had an incurable ailment as well as just a couple of months to live, Ed Howard tried to intend ahead for a funeral service, investing hrs calling about to compare costs. But although he's a customer lawyer, he still got floundered. He didn't realize until much later that Costco sells moderately priced caskets. He was also amazed by the prices of headstone engraving, especially that it would certainly set you back by the letter. "I didn't even recognize to ask about that," says Howard, senior advise for the Center for Public Interest Regulation, in San Diego.