The Importance of Digital Marketing Agency Are you aware that around 87% of buyers now start their look for products and services online? It doesn't matter whether you are selling digital or physical products. The importance of digital marketing is not at all something reserved for digital business owners. Even when you are selling physical products, going where your potential customers spend plenty of time is just a no-brainer. Previously, the place of a company in a densely populated area was once a large competitive advantage. Now the story is different. Without a successful digital marketing strategy, you might continue steadily to lag in the competition for clients, sales, and market share growth.