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Why traditional PR is dying

Software

forrester research

,

ian bruce

,

pr week

,

traditional pr model obsolete

https://www.le-blog-de-mathieu-janin.net/Why-traditional-PR-is-dying_a672.html  
The traditional PR model is obsolete, says Ian Bruce in a recent article published last month in PR Week. Ian Bruce is a research analyst with Forrester Research, covering B2B brand and communications strategies.